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Sarah out training in a group class

Total Dog Worksop | Award-Winning
Dog Daycare, Training & Grooming

Built For Dogs. Trusted By Owners.

In 2024, we rebranded from The Woof Hub to Total Dog to better reflect our comprehensive, holistic approach to dog care. While our name has changed, our commitment to award-winning service and exceptional animal welfare remains the same. If you knew us as The Woof Hub, welcome back - we're the same trusted team with an even better facility and expanded services!

​Our mission is to empower you with the knowledge and support you need to provide the best care for your dog. We hold nothing but your dogs welfare at the heart of everything we do.

Our Dog Care Services in Worksop

Hugo enjoying daycare with us

Affordable, Premium
Dog Daycare Worksop
Want to see more? Click here

  • Home from home

  • Purpose built

  • Sensory room

  • Living room ‘pods’

  • Walks & Enrichment

  • Qualified staff

  • 5* Reviews​

Prices start from £22.50

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We are open Tuesday - Friday 8-6 and have availability to take on new daycare clients.

Sarah training a cockerpoo in group class

Expert Dog Training & Behaviour
Nottinghamshire & Derbyshire
Meet our trainers by clicking here

  • Positive Reinforcement ONLY

  • 1:1's

  • Group Classes

  • Puppy 1:1 and Support

  • Harmonising Bond Method™

  • Tracking Dogs UK Sessions

  • Qualified Dog Trainers

 

6 week courses from £220

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We cover both Nottinghamshire &

Derbyshire for training clients.

Toby enjoying a bubble bath with us

 Professional
Dog Grooming Worksop
Explore our services; Click here

  • Established for over 3 years

  • Qualified with City & Guilds

  • Advanced Groomer

  • Full training programs for student groomers

  • Wide range of treatments

  • Experts in their field

 

Pricing dependent on breed

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We always take on new grooming clients and don't ever close our diary.

Meet Sarah - Founder & Award-Winning Dog Expert

​With 15+ years of animal welfare experience, Sarah founded Total Dog to bring holistic, multi-service dog care to Worksop. Qualified in Level 3 Animal Management, Pet First Aid, and pursuing a degree in Psychology, she combines positive reinforcement training with holistic therapies for exceptional results.

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She has a wealth of knowledge having worked at RAIN Rescue, Thornberry Animal Sanctuary and prides herself on her experience.

Sarah winning Business Woman of the Year 2023

Want to be a Dog Groomer?

We are extremely thrilled with the level of training we can offer our student dog groomers. We do both in-house training through our own training programme or can take you down the City & Guilds route. We are happy to explore each option with you and tailor your training to your needs. We are always searching for driven, passionate individuals who are keen to learn the trade. Alyssia works tirelessly to pass on her outstanding wealth of knowledge and high standards that she so rightly prides herself on. Start your dog grooming training with us, you'll not look back.

What Our Customers Say: Real Stories, Real Impact

Daycare - 5*

"Roxy & Hunter have both attended “Total Dog” since being 6 months old. We couldn't be more delighted with the exceptional care and service provided by the staff. From the moment we stepped through the doors, it was evident that their well-being is top priority.
The staff are truly exceptional. They possess a deep understanding of canine behaviour and their genuine love for dogs is evident. We immediately felt at ease leaving Roxy &Hunter in their capable hands".

Lee Bower - Roxy & Hunters Dad!

Training & Behaviour - 5*

"The best decision I made was to contact Sarah to help with a few issues I had with my beautiful Ethel. From the very first visit Sarah put me at ease and although it was an assessment visit there were positive changes straight away. Sarah is very professional and her knowledge is exceptional. Both Ethel and myself have enjoyed the 6 sessions we had and the results have been amazing. I never thought would be possible and have booked more sessions to keep improving".

Emma Richards - Ethel's Mum!

Grooming - 5*

"My usual groomer had an emergency so my appointment was cancelled last minute, I walked into Total Dog to ask if they had any appointments available that week. I managed to get an appointment at the end of the week (I totally got my appointment time wrong) but these guys were amazing and fitted me in at the end of the day. They did a wonderful job on my dog, I would highly recommend them, Belle came back looking like a different dog".

Jane Revill - Belle's Mum

Contact Total Dog Worksop

Please feel free to call, message or email us for more information. We are always on hand to help discuss your needs and will do our best to help.

41, Carlton Road. Worksop. Nottinghamshire. S80 1PD

sarah@mytotaldog.co.uk

01909 490959

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Our Opening Hours

Daycare:

Tuesday - Friday 8am to 6pm

Training:

BY APPOINTMENT

Grooming:

Monday to Friday 9am to 5pm

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``` ### **7. Optimize All Images** **Problems I noticed:** - Generic filenames like "80c6a714-2232-4e33-98e0-33a81810a55b.jpeg" - Likely missing alt text - Images may be too large (slowing site speed) **Fix:** **A. Rename images before uploading:** - `dog-daycare-worksop-total-dog.jpg` - `dog-training-nottinghamshire.jpg` - `dog-grooming-worksop.jpg` - `sarah-knowles-dog-trainer.jpg` **B. Add descriptive alt text to every image:** - Click image in Wix editor → Settings → Alt text - Examples: - "Dogs playing in luxury daycare pods at Total Dog Worksop" - "Sarah Knowles, qualified dog trainer with 15 years experience" - "Professional dog grooming salon in Worksop town centre" **C. Compress all images:** - Use TinyPNG.com or similar - Aim for under 100KB per image - This dramatically improves page speed ### **8. Create Separate Service Pages** **Problem:** All services on one page makes it harder to rank for specific searches **Fix:** Create dedicated pages: - `/dog-daycare-worksop` - `/dog-training-nottinghamshire` - `/dog-grooming-worksop` Each page should have: - Unique title & meta description - 500-800 words of content - Service-specific keywords - Clear call-to-action - Images with alt text - Customer testimonials ### **9. Add FAQ Section** **Why:** Google loves FAQs and often shows them in search results **Add these questions to your homepage:** ``` H2: Frequently Asked Questions H3: How much does dog daycare cost in Worksop? [Your answer] H3: What qualifications do your staff have? [Your answer - mention Level 3 Animal Management] H3: Do you offer puppy training classes? [Your answer] H3: What areas do you cover for dog training? [Your answer - Nottinghamshire & Derbyshire] H3: How do I book dog grooming in Worksop? [Your answer] H3: Is your daycare suitable for anxious dogs? [Your answer - mention Harmonising Bond Method] ``` **Bonus:** Add FAQ schema markup for rich snippets in Google ### **10. Improve Internal Linking** **Problem:** No visible internal links between pages **Fix:** Add contextual links throughout your content: Example in daycare section: "Our team are qualified to a minimum of Level 3 in Animal Management. **[Learn more about our staff qualifications](#)** or **[book a daycare visit today](#)**." ## **🟢 CONTENT OPTIMIZATION** ### **11. Strengthen Your Opening Paragraph** **Current:** "Welcome to Total Dog, an award winning company..." **Better (with keywords):** ``` Welcome to Total Dog - Worksop's award-winning dog daycare, training, and grooming centre. Serving Nottinghamshire, Derbyshire, and Bassetlaw, we offer premium dog care services with qualified Level 3 staff. Winner of Business Woman of the Year 2023, we provide exceptional care in our purpose-built facility in Worksop town centre. ``` ### **12. Add Service-Specific Keywords** Naturally incorporate these throughout: **Daycare:** - "cage-free dog daycare" - "home from home doggy daycare" - "luxury dog daycare Worksop" - "sensory room for dogs" **Training:** - "positive reinforcement dog training" - "puppy training classes Nottinghamshire" - "reactive dog training" - "recall training" **Grooming:** - "City & Guilds dog grooming" - "professional dog groomer Worksop" - "dog grooming apprenticeships" ### **13. Expand Content on Services** **Current:** ~2,000 words total **Target:** 3,000+ words Add sections on: - Your facility details (describe the sensory room, garden, living room pods) - Day-in-the-life at daycare - Training methodology explained - Grooming process step-by-step - Staff profiles - Success stories (beyond just testimonials) ## **📍 LOCAL SEO STRATEGY** ### **14. Google Business Profile Optimization** **Action items:** 1. Claim/verify your Google Business Profile 2. Add all services (Daycare, Training, Grooming) 3. Upload 20+ high-quality photos 4. Post weekly updates 5. Respond to ALL reviews 6. Add business hours 7. Enable messaging 8. Add services with prices 9. Use all relevant categories: - Dog Day Care Center - Dog Trainer - Pet Groomer ### **15. Build Local Citations** **List your business on:** **Free directories:** - Yell.com - Thomson Local - Bing Places - Apple Maps - Bark.com - Checkatrade **Pet-specific directories:** - findpetboarding.com (I saw competitors listed here) - freshgroomers.com - dogbusinessdirectory.com - petbacker.com **Ensure NAP consistency** (Name, Address, Phone must be IDENTICAL everywhere) ### **16. Get More Reviews** **Current status:** 3 testimonials on site (excellent!) **Action plan:** - Ask happy customers to leave Google reviews - Make it easy: send them a direct link - Respond to every review (good or bad) - Aim for 20+ Google reviews - Feature reviews on homepage ### **17. Create Location Pages** Since you serve multiple areas, create pages for: - Dog Training Nottinghamshire - Dog Training Derbyshire - Dog Services Bassetlaw - Dog Daycare Worksop ## **🔗 BACKLINK STRATEGY** ### **18. Get Quality Local Backlinks** **Easy wins:** 1. **Local news coverage** - Contact Worksop Guardian about your awards 2. **Partner with local businesses:** - Vets (ask for a link/referral) - Pet shops - Local dog walkers 3. **Join local business groups:** - Worksop Chamber of Commerce - Bassetlaw Business - North Notts Business Women (you won their award!) 4. **Guest blog** on pet industry sites 5. **Sponsor local dog events** ### **19. Fix/Add Social Media Links** **Add prominent links to:** - Facebook - Instagram - Twitter/X - TikTok (if you have it) Post regularly and link back to your website ## **⚡ TECHNICAL SEO** ### **20. Page Speed Optimization** **Test your site at:** pagespeed.web.dev **Quick wins:** - Compress all images (TinyPNG) - Enable lazy loading (Wix setting) - Minimize CSS/JavaScript (Wix does this) - Use WebP format for images **Target:** 70+ mobile score, 90+ desktop score ### **21. Mobile Optimization Check** **Test at:** search.google.com/test/mobile-friendly Ensure: - Text is readable without zooming (16px minimum) - Buttons are tapable (48x48px minimum) - No horizontal scrolling - Fast loading on mobile ### **22. Create/Submit XML Sitemap** 1. Check sitemap exists: `www.mytotaldog.co.uk/sitemap.xml` 2. Submit to Google Search Console 3. Submit to Bing Webmaster Tools ### **23. Fix Robots.txt** Check: `www.mytotaldog.co.uk/robots.txt` Ensure it allows crawling: ``` User-agent: * Allow: / Sitemap: https://www.mytotaldog.co.uk/sitemap.xml